New Delhi: In a significant initiative for the digital media industry, Luniya Vinayak Group of Companies is set to officially launch its national digital news services, Sadwarta (SD News Agency – Hindi) and SDNA (SD News Agency – English), on August 6.
Through this service, digital media houses, news portals, and online news platforms across India will be able to publish news automatically on their websites using Free RSS Feed and Source Links. This will eliminate the need for media organizations to pay other news agencies or digital content providers for news distribution.
Sadwarta will provide news content in Hindi, while SDNA will deliver news in English. The service will offer comprehensive coverage of national, international, state, district, and local news, covering all 28 Indian states and all Union Territories.
Media houses will receive daily news content in the following categories:
- Breaking News
- National & International News
- State & Local News
- Politics
- Crime & Judiciary
- Education
- Sports
- Entertainment
- Business & Economy
- Tourism (Tour & Travel)
- Religion & Spirituality
- Articles & Special Features
- Inspirational & Positive News
- Government & Administrative Updates
- Other Important Current Affairs
The primary objective of this initiative is to economically and technologically empower small and medium-sized digital media organizations by providing them with reliable news content free of cost, reducing their dependence on expensive news agencies and paid digital content providers.
Dr. Vinayak Ashok Luniya Jain, Director of Luniya Vinayak Group of Companies, said that the organization’s mission is to provide fast, reliable, and completely free news services to India’s emerging and small digital media houses. In the first phase, ‘Sadwarta’ will be launched as the Hindi news service, while ‘SDNA’ will serve as the English-language news service.
He further stated that over the coming months, the organization plans to expand its news services into approximately 14 major Indian languages, including Gujarati and Marathi, enabling media organizations across different linguistic regions to access authentic news content in their native languages.
The platform will be a fully modern digital news ecosystem, where registered media houses will receive RSS Feed, Source Links, and Automatic News Distribution Services completely free of charge.
Interested digital media houses, news portals, and online news platforms can register free of cost with Sadwarta and SDNA to start benefiting from these services.
Dr. Luniya also announced that, following the launch of the news agency, the group will soon introduce a National Digital Media Advertising Network, which will create new advertising and revenue opportunities for digital media organizations in addition to providing high-quality news content.
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