Printed Books Make a Comeback Amid Digital Boom, Publishers Eye Gen-Z Readers
Even in the era of e-books, printed books continue to hold their appeal. Publishers are now focusing on new authors and topics to attract fresh readers. Genres such as history, sociology, and biographies are gaining popularity, while Gen-Z readers are showing a keen interest in books related to career development and mental well-being.
Print Holds Its GroundRam Tripathi notes that the rise of e-books has raised concerns about the future of printed literature, with fears that traditional readers are dwindling. In response, publishing houses are experimenting with content tailored to contemporary readers, especially Gen-Z.
However, Ashok Maheshwari, Managing Director of Rajkamal Prakashan, disagrees. He believes that printed books still enjoy immense respect and that the print medium w...









