FSSAI Issues Strict Warning to Companies Misleading Consumers with ‘Herbal Tea’ Labels

New Delhi: The Food Safety and Standards Authority of India (FSSAI) has issued a stern warning to companies operating in the food and beverage sector. The regulator emphasized that beverages made from herbs and plant-based infusions should not be labeled as “tea” unless they are prepared from the actual tea plant, Camellia sinensis.

In its directive released on Wednesday, FSSAI highlighted that many companies are selling products under names like “Rooibos Tea,” “Herbal Tea,” and “Flower Tea,” even though none of these products are derived from the tea plant. The authority clarified that such labeling is misleading and provides incorrect information to consumers.

The directive applies to e-commerce platforms, manufacturers, packagers, marketers, and traders involved in producing, selling, or importing these beverages. All stakeholders have been instructed to strictly comply with the regulations.

Strict Implementation of Rules
The regulator has explicitly instructed that the word “tea” should not be used, directly or indirectly, for any product not made from the actual tea plant. State authorities have also been directed to enforce these rules rigorously in both online and offline markets.

FSSAI’s warning comes as a move to ensure transparency, protect consumer rights, and maintain authenticity in the rapidly growing herbal beverage market.