Jewelry Market Sluggish Despite Gold and Silver Price Drop; Buying Limited to Weddings
New Delhi: Gold and silver prices have seen significant declines in the first half of February, with gold falling nearly 16% and silver dropping 38%. However, the jewelry market has remained subdued, with major buying restricted primarily to households preparing for weddings.
Price UpdateOn Wednesday, silver in Delhi’s jewelry market rose by ₹1,000, reaching ₹2.46 lakh per kilogram, while 99.9% purity gold became ₹300 cheaper, trading at ₹1,56,700 per 10 grams. These prices include all applicable taxes.
Consumer BehaviorAccording to Senco Gold & Diamonds, store traffic has increased after the price drop, but customers are still cautious, avoiding bulk purchases. People are preferring lightweight jewelry for now. Suvankar Sen, MD of Senco, said that while value-based sales could s...









